David Whitehouse
Member since September 2015Contact David- Director of Business Consulting Sapient
- www.sapientgov.com
- Arlington Virginia
- 22201 USA
As a leader in Sapient's global business consulting practice, David brings over 15 years of experience to Fortune 500 and nonprofit clients. David is an expert in strategy and operations consulting at the nexus of marketing and technology with deep expertise in developing business plans, designing customer engagement models and leading digital technology implementations. If David is not presenting on the latest trends in digital business at national industry events, or authoring articles on how to design organizations to create value, you can find him on the soccer field with his kids.
Articles by David All articles by David
- Ambassadors, Transparency And Wi-Fi: Digital Engagement Strategies To Grab Millennial Market Share in
Engage:Millennials on
10/05/2015
This year the millennial generation, born between 1980 and 2000, surpassed baby boomers as the largest living American generation in U.S. history. With a buying power of an estimated $1.4 trillion, or 30% of retail sales, according to the U.S. Census and Standard & Poor's, they have significant leverage to influence the product and service world that surrounds them.
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