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Anthony Petrillo

Member since April 2009Contact Anthony

  • Director Pearl Media
  • 49 Lincoln Road
  • Butler New Jersey
  • 07405 USA

Meet Anthony at MediaPost Events

  • Anthony attended Digital Out of Home Awards, September 24, 2013

  • Anthony attended Digital Out of Home Awards, April 22, 2009

Articles by Anthony All articles by Anthony

  • The New Consumer Journey: Traveling From OOH To Mobile in Marketing: Travel on 04/26/2016

    Imagine this scenario: You're walking down the bustling streets of Manhattan and see an OOH advertisement for a fashion brand. The featured shirt catches your eye and you must have it. So you look it up on your smartphone. Thanks to the brand's awesome mobile website, you can buy it instantaneously. Welcome to the newest and trending consumer journey.

  • The New Consumer Journey: Traveling From OOH To Mobile in Marketing: Travel on 03/09/2016

    Imagine this scenario: You're walking down the bustling streets of Manhattan and see an OOH advertisement for a fashion brand. The featured shirt catches your eye and you must have it. So you look it up on your smartphone. Thanks to the brand's awesome mobile website, you can buy it instantaneously. Welcome to the newest and trending consumer journey.

  • Virtual To Reality: 5 Travel Brand Experience Considerations  in Marketing: Travel on 11/30/2015

    Year after year, virtual reality and other interactive technologies exponentially improve. They're a natural compliment for travel brand experiences, immersing consumers in new territories without having to move an inch. It sounds amazing on paper, but is it enough to inspire consumers and drive them to a transaction? Not anymore. A successful travel brand experience must be crafted properly with the right support.

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