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Morgan Buell

Member since January 2016Contact Morgan

Morgan Buell is the Director of Strategic Partnerships at SheSpeaks, Inc. ( an Influencer Marketing Platform that connects social influencers with brands to create and amplify compelling content. At SheSpeaks, Morgan helps leading brands and companies like P&G, L'Oreal, American Express and Citibank develop influencer marketing strategies and social content that reaches consumers via paid and earned media. Prior to joining SheSpeaks, Morgan worked in strategy and business development at BuzzFeed & Viacom. Ms. Buell graduated from Bryant University and lives in Manhattan.

Articles by Morgan All articles by Morgan

  • When And Why Moms Click 'Buy': Recommendations, Reviews & Incentives  in Engage:Moms on 07/22/2016

    When was the last time you watched a TV commercial and thought, "Wow, I do need to buy that vacuum!"? Or how about the time you clicked a digital banner ad featuring the shoes you just admired? Guess what? it's not the way mom shops, either.

  • How To Salute Moms On Memorial Day in Engage:Moms on 05/27/2016

    There is something about Memorial Day that evokes all sensory emotions - the taste of barbecue right off the grill, the feel of new clothes from great sales, and the emotions of commemorating those who served. It is the complete build-up to the excitement of summer.

  • Influencers Win For Brands In The Ad-Blocking Economy in Marketing: CPG on 05/09/2016

    I grabbed coffee with a girlfriend this week and she raved about a new restaurant in the Lower East Side of Manhattan called Charlie Bird. I immediately wrote it down and committed it to next weekend's brunch plans. It's that simple.

  • Show Support When You Market To Mom in Engage:Moms on 04/22/2016

    Selfless. Strong. Beautiful. Determined. What else comes to mind when you think about your mom? Can you remember the last time you told her? Insights show that she would celebrate the supportive words.

  • Dear Marketers, You Have 10 Seconds in Marketing: CPG on 02/08/2016

    As I walked to the subway last Tuesday morning, I passed an oh-so-obvious millennial male whose professional "work attire" immediately caught my attention. He was well-groomed in mahogany leather oxfords, well-tailored denim pants, great hair and, unexpectedly, a quaint backpack with none other than a nostalgic Disney star, Donald Duck, emblazoned across it.

  • 2016 Is The Year of Overall Health and Wellness in Marketing: CPG on 01/11/2016

    The 2016 ball has dropped, the holiday presents have been organized and put away, and the resolutions are in full-effect. But have you noticed something different about this year? Well, get ready. This is the year that physical fitness will be taken to the next level - and women are on top.

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