Articles by Dax All articles by Dax
- Gen Z Is Coming To Town; How You Can Prepare Now in
Engage:Teens on
01/25/2016
In just two and half years, the first contingent of Generation Z - people born from the mid-'90s to early 2000s - will graduate college. They'll have independence, careers, and, soon, disposable income. While Gen Y was the most researched generation in history, businesses that want to capture the hearts, minds and market share of Gen Z shoppers have some catching up to do.
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