Natasha Kennedy — Senior Vice President of Strategy Research Solutions for ORC International — is responsible for the strategy practice’s core offerings, which include market sizing, emerging and adjacent market strategies, competitive intelligence, innovation, and decision support, all with a focus on developing and managing a portfolio of strategic research solutions that support and accelerate client growth initiatives. Natasha draws on executive experience in global market research, strategy, and consulting. Her deep expertise also includes managing business development, operations, product development, knowledge management, HR, and IT. Natasha has worked with client organizations such as Starbucks, eBay, and USAA. Natasha earned her MBA from the Kellogg School of Management.
- It's Time To Bring Disruption To Your Company in
Marketing: CPG on
03/03/2016
If your company is finding success today, chances are things are going to change in the future. With the rapid pace of today's global marketplace, new products and services are emerging faster than
ever before - creating more competition and higher consumer expectations of consumer packaged goods.