Tom O'Regan
Member since March 2016Contact Tom- CEO Madison Logic
- https://www.madisonlogic.com
- Twitter: @Tom_ORegan
- New York New York
- 10010 USA
Tom O’Regan is CEO of Madison Logic, provider of the industry’s most comprehensive B2B digital brand and demand-gen solutions powered by intent. Madison Logic’s solutions leverage the world’s largest set of demographic and purchase intent data in B2B marketing, based on billions of interactions per month with decision makers across all industries. Through it’s publisher platform, Madison Logic also aggregates digital and mobile display inventory from more than 4 billion buyer intent interactions, and reach encompassing more than 2 million companies and 400 million unique users across all key B2B industries and functions. Previously, O’Regan was CEO & Principal of TOR Media Group, a boutique firm providing investment and programmatic trading solutions to clients in the online ad tech industry. Prior to that, he served as President and Chief Revenue Officer of Martini Media, the global leader in engaging the affluent and influential online, overseeing all revenue, marketing and global operations. O’Regan achieved record growth, increasing revenue 4x during his tenure at Martini Media, as well as receiving numerous awards. Before joining Martini Media, O’Regan was SVP of Advertising at TheStreet, functioning as the senior business executive responsible for all media revenue, operations, marketing and product development, helping to develop and implement strategy and manage day to day operations. Earlier in his career, he was an Associate at Deutsche Bank on the Fixed Income Trading Desk within the Global Investment Management Group. O’Regan sits on the Advisory Board of The Fiscal Times, both the Sales Executive Committee and B2B Operating Group at the IAB. He resides on the Upper East Side of NY with his wife and their 2 daughters.
Articles by Tom All articles by Tom
- Going Beyond Data-Driven Marketing To True Intent-Driven Campaigns in
Real-Time Daily on
03/14/2016
Marketers may be pledging allegiance to data-driven marketing, but still aren't sure how to make good on that pledge. According to a study from Forbes Insights, 64% of marketing executives say data is crucial to their marketing success. Despite this, and despite the fact that there's a huge amount of data available, most marketers are not successfully applying data to their campaigns.
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