Wendy Wahl, VP, Enterprise Marketing, Aetna
Articles by Wendy All articles by Wendy
- Making Ads More Human While Competing With Reality TV in
Marketing: Health on
04/29/2016
So don't judge me for this, but I let my 7-year-old daughter watch reality TV. She loves a YouTube channel where a girl opens boxes (also referred to as a "haul") of American Girl doll stuff that arrives in the mail. She opens a new box on every episode, explaining the contents in painstaking detail. Although I don't understand it as my daughter does, I put it in the category of "harmless" and worry about other things.
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