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Shiv Iyer

Member since July 2016Contact Shiv

  • Managing Director Accenture
  • New York New York
  • NY10105 USA

Articles by Shiv All articles by Shiv

  • A Slimmed-Down Industry Looks To Drive Growth Once More in Marketing: CPG on 07/27/2016

    An in-depth global Accenture survey among industry analysts and senior executives reveals that Consumer Package Goods (CPG) companies are at a significant crossroads. CPG companies that keep cutting costs and don't invest in future capabilities, channels and markets are putting their brand reputation and market share at risk.

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