Armando Rodriguez
Member since July 2007- Sr. Director, Head of Sales and Business Development, Y! Hispanic Americas Yahoo! Inc.
- One Alhambra Circle, #800
- Coral Gables Florida
- 33134 USA
Articles by Armando All articles by Armando
- Using Data To Understand Online Behaviors Of U.S. Hispanics in
Engage:Hispanics on
08/15/2016
It's no secret that the advertising business is being revolutionized by data and technology. However, data is not just a matter of gathering information. The real opportunity is how you correlate, integrate, interpret, and most importantly, how you can use this intelligence to deliver relevant content to your desired audience.
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