Abigail Hollister

Member since April 2017Contact Abigail

Brand Awareness Vs. Brand Presence: Getting A Second Date Through Building Memories in Marketing: CPG on 04/06/2017
With smart phones ever-present among us, it's not uncommon to see couples out to dinner not even looking at each other, but rather looking at their phones. I saw this happen just last night as I watched a gentleman spending a good deal of his evening texting on his cell phone. I couldn't imagine what was so important that it could not wait, but I did notice his companion seemed none too pleased with the situation. She likely felt ignored, unimportant, barely noticed, as if she was simply taking up space at the table.

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