Dave SchwartzMember since June 2017Contact Dave
- Vice President, Account Strategy, Search Criteo
- New York New York
- 10016 USA
Dave Schwartz currently leads Criteo’s emerging search advertising business. Prior to its acquisition by Criteo, Dave led all commercial operations at DataPop as Chief Revenue Officer, bringing to market the company’s semantic technology to optimize retail product catalogs for search. Prior to DataPop, Dave served as a category director at Yahoo, where he was responsible for driving marketplace adoption of the company's local search advertising solutions through management of marketing, content, product, and business development teams. He came to Yahoo through the acquisition of Overture Services, the world’s first pay-for-performance ad platform. Dave holds undergraduate and graduate degrees in economics from Stanford University and an MBA from the University of California, Los Angeles.
Articles by Dave All articles by Dave
- How Google Shopping Can Help Retailers Bounce Back in
Search & Performance Marketing Daily on
It's vital to stop thinking only like a brick-and-mortar retailer and combine the best of online and offline experiences. Google Shopping helps to reduce much of the traditional, costly guess work in offline that can result in such woeful headlines.