Case Lawrence is the Founder and CEO of CircusTrix, the world's largest owner/operator of extreme recreation parks in the world.
- How To Get Generation Z To Jump Onto Your Brand in
Engage:Teens on
07/06/2017
If you're a business owner and you're not yet jumping onto the Generation Z bandwagon, you might want to reconsider. Made up of 84.7 million kids born between 1996 and 2010, there is no doubt that
this generation has and will have enormous spending power, and it's vital for businesses to figure out how to better serve this high-spending demographic.