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Carlos Mendez

Member since December 2017Contact Carlos

Carlos Mendez is the founder and CEO of Data Gran, an artificial intelligence and machine learning-based toolkit designed to optimize digital advertising spend.

Articles by Carlos All articles by Carlos

  • Artificial Intelligence Can Do Your Job Better. Now What? in AI & IoT Daily on 12/13/2017

    The age of machines has been prophesized for years. What was once fantasy is quickly becoming reality and the advertising industry, like others, will be changed forever. Artificial intelligence is already performing traditional human jobs, and it's doing it better. Advertising professionals that ignore this will most certainly be left in the dust. To be fair, the industry has not sat by idly while the threat of AI magnifies. Some have invested in chief AI officers while others invested in AI startups via their venture arms. But this only scratches the surface. These changes to the job of advertising will require both a cultural and skill-based shift. Now that AI's power can be harnessed, here's where the opportunities still lie:

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