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Jeffrey Sweat

Member since March 2020Contact Jeffrey

Jeff Sweat has made a living from words his entire career, starting out as an award-winning tech journalist for InformationWeek magazine and moving into marketing. He led the content marketing team for Yahoo, then directed PR for two of the top advertising agencies in the country, Deutsch LA and 72andSunny. He now runs his own Los Angeles–based PR and marketing agency, Sweat + Co.

Articles by Jeffrey All articles by Jeffrey

  • Seven Tips for the Newly Virtual Agency in MAD on 03/31/2020

    The value of an agency comes from the collision of ideas that happen when people intersect with each other, day after day. As large agencies convert to telework during the COVID-19 onslaught, this is one of the most important challenges they have to overcome.

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