- The Kids' Upfront Won't Grow Up
MediaDailyNews, Wayne Friedman, David Goetzl - Friday, August 11, 2006
Sucked into the vortex of the slow-moving, weakly priced adult programming upfron ...
- NBC Promotes 'Earl' On MySpace
Online Media Daily, David Goetzl - Friday, August 11, 2006
NBC's "Earl" has joined the growing roster of TV shows to se ...
- Summit Doesn't, Media Shop Falls Amid Uncertain Kids' Ad Market
MediaDailyNews, Wayne Friedman, David Goetzl - Thursday, August 10, 2006
Months after 2006-07 deals ordinarily would have been wrapped up, the languishi ...
- Viacom's Freston: MTV, BET Wrap Upfront At Flat CPMs, Modest Volume Gains
MediaDailyNews, Wayne Friedman, David Goetzl - Thursday, August 10, 2006
Despite advertising marketplace softness, Viacom's worldwide cable network revenue grew 8 perce ...
- Hallmark Cares To Sell The Very Best -- Upfront CPMs
MediaDailyNews, David Goetzl - Thursday, August 10, 2006
In a lackluster cable upfront, the Hallmark Channel hopes to sell le ...
- Analyst: Ad Exchange Faces Opposition, Would Trim Network Margins
MediaDailyNews, David Goetzl - Wednesday, August 9, 2006
A proposed online trading system for buying and selling TV ad ti ...
- NBC Has Slick Reality Concept: 'Grease'
MediaDailyNews, David Goetzl - Wednesday, August 9, 2006
NBC doesn't give up. Like other networks, it's failed to launch ...
- Brandtique: Costco
MediaDailyNews, David Goetzl - Tuesday, August 8, 2006
If there was ever a marketer that could take a joke, it ...
- Bid Adieu: eBay Auction Not Welcomed By TV Execs
MediaDailyNews, Wayne Friedman, David Goetzl - Monday, August 7, 2006
A day after advertisers' fledgling plans for selling ad time via ...
- Washington Post Co. Sees Flat TV Revenues
MediaDailyNews, David Goetzl - Monday, August 7, 2006
The local station business continues to take its lumps on the ad-reven ...
- TV Execs Bash eBay Ad Auction Plan
Online Media Daily, Wayne Friedman, David Goetzl - Monday, August 7, 2006
Several cable network executives are finding fault with a fledgling plan ...
- Fox Airs Holyfield-Bates Bout
MediaDailyNews, David Goetzl - Friday, August 4, 2006
Fox Sports Net will air Evander Holyfield's latest comeback bout on Frida ...
- FCC To Time Warner Cable: Bring NFL Net Back
MediaDailyNews, David Goetzl - Friday, August 4, 2006
Score one for the NFL Network. The Federal Communications Commission has order ...
- Time Warner: Court TV Delivers 2Q Ad Growth
MediaDailyNews, David Goetzl - Thursday, August 3, 2006
Getting tough pays off. Time Warner's recent move to take complete ownersh ...
- MTV Networks Buys Print Arm, Gets Big College Reach
MediaDailyNews, David Goetzl - Thursday, August 3, 2006
MTV Networks is getting into the print business. It has acquired Y2 ...
- Discovery's McHale To Step Down, Led Company To Global Success
MediaDailyNews, David Goetzl - Wednesday, August 2, 2006
Judith McHale, the executive who helped spearhead Discovery's growth during the la ...
- DVR Users Watch More TV: Nielsen
MediaDailyNews, David Goetzl - Wednesday, August 2, 2006
A new Nielsen client advisory on DVR usage gives some credence ...
- NFL Back On NBC With Flex Schedules, New Booth Talent
MediaDailyNews, David Goetzl - Tuesday, August 1, 2006
NBC used its "Sunday Night Football" package, debuting this fall, to wa ...
- IMG Hires Birge As CMO
MediaDailyNews, David Goetzl - Tuesday, August 1, 2006
IMG, a leading athlete representation and event operations firm, taps ex-TBWA/Chiat/Day executi ...
- Brandtique: Speedo
MediaDailyNews, David Goetzl - Tuesday, August 1, 2006
Speedo is doing all it can to change public perception. So ...