- U.S. Mobile Use High On Calls, Low On Services
MediaDailyNews, David Goetzl - Friday, August 24, 2007
A forthcoming study on trends in the mobile space shows that America ...
- IAG: New Fall Lineup Tracks Possible Hits
MediaDailyNews, David Goetzl - Thursday, August 23, 2007
New series generating the most viewer interest this fall include a remak ...
- Brandtique: Miracle Whip
MediaDailyNews, David Goetzl - Thursday, August 23, 2007
Product placement now has a doppelganger in "message placement." Several years ag ...
- MyNetworkTV Kicks Off NFL Deal
MediaDailyNews, David Goetzl - Thursday, August 23, 2007
As part of its efforts to upgrade programming--a priority for owner Ne ...
- ESPNU Scores More Fans, Via Time Warner Deal
MediaDailyNews, David Goetzl - Wednesday, August 22, 2007
ESPNU, the 2-year-old network launched in response to College Sports Television (CSTV ...
- Equity: MTV Tr3 Targets New York's Young Latinos
MediaDailyNews, David Goetzl - Wednesday, August 22, 2007
The only MTV Networks channel that has broadcast distribution will now ...
- Fountain Of Youth: Lifetime Hires Marketing Gurus
MediaDailyNews, David Goetzl - Wednesday, August 22, 2007
Cable network Lifetime has tapped a long-time duo of industry marketing gur ...
- C3 Future: Hard To Predict Impact On Ratings, Ad Retention
MediaDailyNews, David Goetzl - Tuesday, August 21, 2007
As the first season to use the new "C3" currency looms, da ...
- MTV/AP Study What Makes 18-34s 'Happy'
MediaDailyNews, David Goetzl - Tuesday, August 21, 2007
Two unlikely partners--the youth-targeting MTV and decades-old Associated Press--offered results Monday ...
- ESPN: 'Monday' Tag Meets 'Duh' Jingle
MediaDailyNews, David Goetzl - Tuesday, August 21, 2007
ESPN is sticking with "Is it Monday yet?" tagline and using ...
- Cartoon Network Takes Healthy Food Pledge
MediaDailyNews, David Goetzl - Monday, August 20, 2007
The march to promoting healthy foods continues. The latest participant is Carto ...
- Telco TV Growth Advances On Cable
MediaDailyNews, David Goetzl - Friday, August 17, 2007
A top Wall Street analyst suggested Thursday that telco TV operators a ...
- Seacrest 'Idol' Joins Fox Pre-Game Super Bowl Team
MediaDailyNews, David Goetzl - Friday, August 17, 2007
"American Idol" host Ryan Seacrest will play a role in the broadca ...
- TV Land Searches For Next 35+ Supermodel
MediaDailyNews, David Goetzl - Friday, August 17, 2007
MTV Networks' TV Land said it would launch its version of "America ...
- Brandtique: T-Mobile, 'The Closer'
MediaDailyNews, David Goetzl - Thursday, August 16, 2007
Looking for an example of product placement gone overboard? A late Ju ...
- NBC's Olympic Site Crucial To Coverage, Advertisers
MediaDailyNews, David Goetzl - Thursday, August 16, 2007
NBC has launched its site for the Beijing Olympics that's expected ...
- Potential Local Boon: Macy's To Launch Martha Stewart Wares
MediaDailyNews, David Goetzl - Thursday, August 16, 2007
Local stations and newspapers heavily dependent on department store advertising might g ...
- Full Court Press: Big Ten Net Grabs Top Hoops Games
MediaDailyNews, David Goetzl - Wednesday, August 15, 2007
Only weeks away from its Aug. 30 launch, the Big Ten Netwo ...
- Denuo Hires Former Yahoo Exec
MediaDailyNews, David Goetzl - Wednesday, August 15, 2007
Denuo, the Publicis Groupe consulting arm in the emerging media space, h ...
- Acme Communications To Sell, Close Shop, Execs Say
MediaDailyNews, David Goetzl - Wednesday, August 15, 2007
Top executives at small, CW-oriented station owner Acme Communications were pretty cle ...
- GSN Honors Griffin With TV Marathon
MediaDailyNews, David Goetzl - Wednesday, August 15, 2007
The former Game Show Network, now known as GSN, will offer ...
- Let The Ads Begin: Clinton Releases First TV Spot In Iowa
MediaDailyNews, David Goetzl - Tuesday, August 14, 2007
The expected TV barrage by Hillary Clinton's campaign for the White Hou ...
- Adios: Univision Plans To Sell Some TV Stations
MediaDailyNews, David Goetzl - Tuesday, August 14, 2007
Despite the tumultuous credit markets, Univision Communications plans to seek a buy ...
- Here She Comes: TLC Picks Up Miss America Show
MediaDailyNews, David Goetzl - Tuesday, August 14, 2007
Miss America has a new network--TLC--and its new homes will try ...
- Celeb Titles Up, Time In Free Fall
MediaDailyNews, David Goetzl - Tuesday, August 14, 2007
Time Inc. took a hit as leading titles Time and Sports Illustrated ...
- Viewer-Centric: Nielsen Gets Telephia
MediaDailyNews, David Goetzl - Monday, August 13, 2007
Nielsen has acquired Telephia, a research firm with expertise in the mobi ...
- Outdoor Scores Big 2Q Gains As Broadband Launches
MediaDailyNews, David Goetzl - Monday, August 13, 2007
Outdoor Channel Holdings said Friday that ad revenue at the hunting a ...
- TV One Does Scatter Deal With Home Depot Via eBay Media
MediaDailyNews, David Goetzl, Tameka Kee - Friday, August 10, 2007
A second network has inked a six-figure deal via the eBay-enabled onli ...
- LIN TV On Block; Hopeful About Net Ops
MediaDailyNews, David Goetzl - Friday, August 10, 2007
Top-20 station group LIN TV would still like to sell itself, b ...
- Young Wants To Unload KRON, Predicts Big Election Year Boost
MediaDailyNews, David Goetzl - Friday, August 10, 2007
Young Broadcasting is so eager to unload its MyNetworkTV affiliate in t ...