- Food, HGTV Back On Cablevision
MediaDailyNews, David Goetzl - Thursday, January 21, 2010
The Food Network is once again ready for consumption by Cablevision customer ...
- Analyst: Search Is Social's Sweet Spot
Online Media Daily, David Goetzl - Thursday, January 21, 2010
In a week when Google promoted its Twitter feed on its heavi ...
- Travel Industry Leans On Email During Recovery
Online Media Daily, David Goetzl - Thursday, January 21, 2010
Email marketing firm Silverpop said that as the travel and tourism indust ...
- Scotts Miracle-Gro Seeds Major League Baseball
Marketing Daily, David Goetzl - Thursday, January 21, 2010
Talk about grassroots marketing. Scotts Miracle-Gro has a deal with Major Leag ...
- Nielsen: Super Bowl Ads Drive Web Traffic
MediaDailyNews, David Goetzl - Wednesday, January 20, 2010
As Super Bowl advertisers look for spots to reverberate beyond the gam ...
- NBC's Ebersol Frustrated By GE's Immelt Olympic Remarks
MediaDailyNews, David Goetzl - Wednesday, January 20, 2010
The Olympics are less than a month away -- and NBC Univers ...
- Despite Slowdowns, Canoe Plans Staff Increases
MediaDailyNews, David Goetzl - Wednesday, January 20, 2010
Despite a failure to launch its initial product and a delay ...
- Scott's Miracle-Gro Seeds Major League Baseball
MediaDailyNews, David Goetzl - Wednesday, January 20, 2010
Talk about grassroots marketing. Scotts Miracle-Gro has a deal with Major Leag ...
- Cablevision, Comcast Renew Interconnect Deal
MediaDailyNews, David Goetzl - Tuesday, January 19, 2010
Cablevision and Comcast have continued the Interconnect effort, which allows advertisers ...
- CBS Gives OK To Focus Super Bowl Spot
MediaDailyNews, David Goetzl - Tuesday, January 19, 2010
CBS executives approved a script for a Super Bowl spot from evangelic ...
- WWE Films Target Family Fare, Aim For Wider Audience
MediaDailyNews, David Goetzl - Tuesday, January 19, 2010
World Wrestling Entertainment is taking a new tack with its film studi ...
- Fox Close To 'Idol' Renewal
MediaDailyNews, David Goetzl - Tuesday, January 19, 2010
Simon Cowell may be leaving "American Idol" at the end of t ...
- Evangelical Pro-Life Spot To Air In Super Bowl
MediaDailyNews, David Goetzl - Monday, January 18, 2010
Colorado evangelical group Focus on the Family said it has purchased o ...
- Cablevision Issues Don't Impact Food, HGTV Ratings
MediaDailyNews, David Goetzl - Friday, January 15, 2010
Scripps Networks has been pouring on the vitriol in its dispute wi ...
- Arbitron's New Chief Not Bullish On Acquisitions
MediaDailyNews, David Goetzl - Friday, January 15, 2010
Even though he oversaw a slew of acquisitions while CEO at Meredi ...
- Study: Email Follow-Up Brings Abandoned Shopping Carts To Life (But Special Offers Don't)
Online Media Daily, David Goetzl - Friday, January 15, 2010
Email marketing firms are often hired to develop systems and tactics looki ...
- MediaTrust Boosts Email Offerings With Acquisition
Online Media Daily, David Goetzl - Monday, January 18, 2010
MediaTrust, a New York digital agency with an emphasis in direct respon ...
- AMC Mobile Tour Promotes 'Breaking Bad'
MediaDailyNews, David Goetzl - Thursday, January 14, 2010
The lead character in AMC's "Breaking Bad" runs his drug-dealing enterprise fr ...
- Bresnan Kicks Off Dynamic Ad Inserts
MediaDailyNews, David Goetzl - Thursday, January 14, 2010
Top-20 cable operator Bresnan Communications has launched a dynamic ad insertion V ...
- CareerBuilder Hires Super Bowl
MediaDailyNews, David Goetzl - Wednesday, January 13, 2010
CareerBuilder, the job search site, is back in the monster game. F ...
- Cheese Whiz: Kraft Sponsors Stadium Blow-Up
MediaDailyNews, David Goetzl - Wednesday, January 13, 2010
Talk about an explosion in marketing messages. Kraft is sponsoring the implosi ...
- Nick Sets Sail With Norwegian Cruise
MediaDailyNews, David Goetzl - Wednesday, January 13, 2010
After abandoning ship, Nickelodeon has a deal with Norwegian Cruise Line ...
- Conan To Leave NBC, No Plans To Join Rivals
MediaDailyNews, Wayne Friedman, David Goetzl - Tuesday, January 12, 2010
In an extraordinary statement in which he turned somber, Conan O'Brien indicat ...
- Interactive Ads Pay Off For Cablevision
MediaDailyNews, David Goetzl - Tuesday, January 12, 2010
Cablevision boasts that its fledgling interactive advertising platform is producing results wi ...
- truTV Has 'Contact' With Super Bowl
MediaDailyNews, David Goetzl - Tuesday, January 12, 2010
In a striking move for both buyer and seller, truTV has pick ...
- Regis Heads Travel Channel Ad Sales
MediaDailyNews, David Goetzl - Monday, January 11, 2010
Scripps networks has tapped a company veteran to head sales for i ...
- Epix To Be Distributed On Cox Cable
MediaDailyNews, David Goetzl - Monday, January 11, 2010
Epix, the fledgling pay channel, has received a boost via a de ...
- TargetCast's Triumph, Acquires Digital Shop
MediaDailyNews, David Goetzl - Monday, January 11, 2010
TargetCast tcm, one of a handful of independent media shops, has ma ...
- Experian Acquires Dominant Stake In Japanese Email Co.
Online Media Daily, David Goetzl - Monday, January 11, 2010
Continuing a flurry of acquisitions in the email marketing arena, Experian h ...
- TNS: New Advertisers Sign For Super Bowl
Marketing Daily, David Goetzl - Monday, January 11, 2010
Even as some companies continue to return to the Super Bowl annuall ...