Alex Dinsmoor
Member since January 2023Contact Alex- Chief Strategy Officer Script to Screen
- www.ScriptToScreen.com
- LinkedIn: https://www.linkedin.com/in/alex-dinsmoor-4a17691/
- 92705 USA
I work closely with companies exploring direct-to-consumer campaigns and performance marketing to evaluate the feasibility of the their products or services. During my 20 years working at Script to Screen, I contributed to the marketing strategy for numerous agency clients, including Estée Lauder, Keurig, Generac, Abbott Labs, Shark/Ninja, Serta, LifeLock and Blink by Amazon to name a few.
Articles by Alex All articles by Alex
- ROI's Razor: How To Win In Performance Marketing in
Search & Performance Marketing Daily on
02/03/2023
This principle of ROI's razor is that with all things considered in the equation of successful performance marketing, the best creative wins.
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