Hilary Wolfe
Member since March 2023Contact Hilary- Creative Director/Partner HUb San Francisco
- LinkedIn: https://www.linkedin.com/in/hilary-wolfe-20968b7/
- 94129 USA
Hilary Wolfe is a Creative Director and Partner at HUb San Francisco where leads a wildly creative team of account directors, designers, producers, and developers. Her career experience includes working on award winning campaigns Silverstein & Partners (on HP and Starbucks), Butler, Shine & Stern (Borders Books, Jamba Juice) and Y&R (Dr Pepper, 7UP and NCAA). She co-founded her own agency in 2011 and worked to bring in clients like, BJ’s Restaurant and Brewhouse, Boudin, and Banner Health.
Articles by Hilary All articles by Hilary
- How Brands Can Use Humor To Connect in
Marketing Insider on
03/29/2023
When humor works the way it should, it's typically magnifying a truth about the product, or magnifying a pain point. And it's funny as hell.
Comments by Hilary All comments by Hilary
- How Brands Can Use Humor To Connect
by
Hilary Wolfe
(Marketing Insider on
03/29/2023)
Completely agree! And if you consider how many brands people are exposed to on a daily basis—roughly between 4000-10k it's amazing that companies like to play it safe.
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