December 11 - 14, 2019
Friday, September 20, 2019
PolicyBlog
The IAB Tech Lab wants to move from a system that relies on cookies to one that relies on "identifiers" provided by browser developers. Read the whole story
Lifestyle Networks President Frances Berwick has been consolidating within the Cable Entertainment Lifestyle Network as part of NBCU's positioning to enter the streaming wars ... Read the whole story
Twitter's latest cleanse encompasses 10,000+ accounts. More than 4,000 of these were based in the People's Republic of China -- actively sowing discord about ... Read the whole story
- COMMENTARY
A group of AT&T investors filed a lawsuit against the company, charging it has been fraudulently altering its subscriber count at DirecTV. Read the whole story
Wall Street equities firm Pivotal this morning initiated coverage of OTT platform Roku with a "sell" rating and a target price less than half ... Read the whole story
In the race for the 18-49 viewing crown, NBC leads with a Nielsen 1.4 rating. Next are CBS, Fox, and ABC -- all tied ... Read the whole story
- COMMENTARY
What might the D2C-reshaped world of TV advertising look like? There will be more focus on audience, automation and performance. Read the whole story
SCR can now measure talent's promotion of TV programs across Twitter, Facebook and Instagram. Read the whole story
- COMMENTARY
Some of the missed opportunities include the role SEM plays in partner and affiliate management. Less than 40% of marketers surveyed agree that paid ... Read the whole story
AT&T is asking a court to compel arbitration of privacy claims brought by the digital rights group Electronic Frontier Foundation. Read the whole story
TiVo's Q2 video trends survey also finds 31% saying they do not as yet subscribe to any SVOD services, but subscribers spend the most ... Read the whole story
Amid concerns of a looming U.S. economic downturn, the U.S. ad market expanded 7.6% during the first half of 2019 and is on track ... Read the whole story
The local commercial broadcast television and radio industry generates $1.17 trillion of Gross Domestic Product (GDP) and 2.47 million jobs through direct and "stimulative" ... Read the whole story
- COMMENTARY
Data is being in-housed, but could more media functions follow? New figures show it is entirely possible. Read the whole story
