June 7 - 10, 2020
Monday, February 24, 2020
RTBlog
What if you could target businesses based on their intent signals using an identity marker as indelible as a consumer's social security number? Well, now you can. Read the whole story
The proposed Hawaii bill would require companies to obtain consumers' explicit consent before selling their geolocation information and internet browser information. Read the whole story
Booking.com is drawing support in a fight over its name from companies including Home Depot and Salesforce, which argue that the online hotel reservation ... Read the whole story
After studying an assortment of larger DTC businesses, GroupM estimates the market experienced 22% growth in 2019, which was down from 32% growth in ... Read the whole story
Sprout Social is using its social listening tools to monitor online reactions to the coronavirus and analyze potential brand impact regarding events. The U.S. ... Read the whole story
- COMMENTARY
The Russians are coming again... to U.S. media! All to help President Trump win the presidency, again. Read the whole story
The deal extends WarnerMedia's existing YouTube TV carriage agreement covering TBS, TNT, truTV, CNN, HLN, Turner Classic Movies, Adult Swim and Cartoon Network to ... Read the whole story
Wade Davis and Searchlight Capital Partners will pay $800 million for a controlling stake in the country's largest Spanish-language media company, with deal announcement ... Read the whole story
Digitas has promoted Jonathan Tatlow to U.S. Chief Strategy Officer to lead the 85-person strategic team. In his new role, Tatlow will oversee Digitas’ ... Read the whole story
New Mexico Attorney General Hector Balderas is suing Google for allegedly "spying" on children who use the company's educational apps. Read the whole story
NBCU and Fox Corp are looking to boost streaming efforts in two possible separate deals, according to reports. NBCU is in advance talks to ... Read the whole story
- COMMENTARY
Leveraging the company's SVOD and AVOD assets, and expanding advanced advertising partnerships, are linchpins in the core strategy of growing revenue by deploying content ... Read the whole story
Advertisers will see a decline in ad inventory in the short term, but will have target audiences in the long term, said Sunil Karkera, ... Read the whole story
As smart speakers come under fire for sharing data without consent, Facebook said it will pay users for their voice recordings. The goal is ... Read the whole story
- COMMENTARY
Streaming platforms are ideal for fast-moving consumer goods -- household products that are affordable and in high demand. Read the whole story
In a defeat for AT&T, a federal appellate court has refused to let the company shake a long-running class-action lawsuit alleging it violated California ... Read the whole story
OMD was the winningest media agency in 2019, according to the latest edition of R3 Worldwide's new business tracking data. With 369 new account ... Read the whole story
Under the headline "Harmfully Misleading," the box includes the following warning: "Twitter Community reports have identified this tweet as violating the Community Policy on ... Read the whole story
Total revenue for the period grew $147.2 million -- a record for the quarter -- vs. $137.4 million in Q4 2018. Net income was ... Read the whole story
