Most of the country's top CEOs aren't active on social media - they don't even have social-media accounts (dormant or otherwise). That's according to a new survey of Fortune 500 … Read the whole story
Continuing its efforts to promote itself as privacy-friendly, Apple made an announcement this week that its Safari browser will block autoplay video ads and … Read the whole story
One of the biggest challenges for advertisers today is figuring out how to reach consumers across their multiple devices, from smartphones to tablets to … Read the whole story
The BROWSER Act "would erase $340 billion in advertising revenue from American websites over the next five years," NetChoice contends. Read the whole story
New media video addressable ad-tech company one2one Media is courting movie studios seeking consumers who are highly likely to watch movies on-demand. Read the whole story
Drawbridge announced it's adding data segments from the app-based mobile audience platform PushSpring to its cross-device advertising platform. PushSpring's 250 demographic, lifestyle and interest-based … Read the whole story
No matter how young and cool its user base, Snap knows it needs better ad technology to win over Madison Avenue. The "camera company" … Read the whole story
Programmatic ad platform PulsePoint on Wednesday launched Story by PulsePoint, a new iteration of its content marketing platform. The company said the platform, which … Read the whole story
The new gadget is expected to begin selling in December for $349. Synced directly with Siri and Apple Music, the powerful speaker will play … Read the whole story
Video content creation isn't cheap, so what's the recipe for success in monetizing video? And what's the strategy for creating video content for all … Read the whole story
Online retailer Amazon, browser developer Mozilla, tech incubator Y Combinator and social news site Reddit are among dozens of Web companies that are planning … Read the whole story
On Monday (6/5), Apple promoted its new iPad Pro model with a 15s YouTube video, titled, "A whole new kind of computer." The video … Read the whole story
The Internet of Things will make it easier for many people to participate in a connected life, but not everyone is interested in that … Read the whole story