The shift in trust is the most surprising finding from the study, and consumers are most influenced to make a purchase after viewing a … Read the whole story

A University of Oxford's Computational Propaganda Research Project reported on by MediaPost says basically that much of what folks are seeing in their social … Read the whole story

Comcast is facing a new lawsuit accusing it of putting the small Texas-based provider Telecom Cable out of business by "cutting its lines and … Read the whole story

At Cannes, Amazon may have dominated conversation during the week-long ad industry schmoozefest, but data, creative, and building relationships with consumers through storytelling were … Read the whole story

Over the next decade, the tech titan now endeavors to "give people the power to build community and bring the world closer together." To … Read the whole story

This month, Google said it would add an ad blocker to Chrome early next year and add services for publishers and advertisers to support … Read the whole story

Triton Digital has launched Yield-Op, a supply-side platform (SSP) built specifically for digital audio. The platform, built to meet the Interactive Advertising Bureau's OpenRTB … Read the whole story

Celtra announced a $15 million investment led by WPP and Unilever Ventures this week. WPP and Unilever have positioned themselves to use Celtra's creative … Read the whole story

Data integration is available starting this week for Mediaocean's Spectra OX and DS local TV broadcast systems, and later for DARE, a system that … Read the whole story