Cable companies and telecoms plan to ask the Supreme Court to vacate the net neutrality rules, on the grounds that the Federal Communications Commission … Read the whole story

Many of Silicon Valley's largest businesses joined with net neutrality advocates on Wednesday in an effort to rally public opposition to FCC Chairman Ajit … Read the whole story

Local media spend is estimated to reach $174 billion by 2021. But the midyear revenue update to BIA/Kelsey's "U.S. Local Advertising Forecast 2017" suggests … Read the whole story

The growth of private marketplace (PMP, aka programmatic direct) activity as a percentage of overall programmatic and digital spending is undeniable. eMarketer forecasts that … Read the whole story

Kantar Media, a WPP Group company, announced Thursday it will make programmatic advertising spend and occurrence data available to advertisers through its platforms. The … Read the whole story

Google AdSense is "no longer permitting the placement of Google ads on pages that are loaded as a pop-up or pop-under. Additionally, we do … Read the whole story

The power in the data from companies like Google and Bing is that people tell search engines things they might not tell anyone else. … Read the whole story

Seek out something surefire that's stood the test of time. But don't be a snowflake about spoilers. And here's other tips on how to … Read the whole story

In exchange for $63 million, Spectrum is getting a link management platform that has the potential to track lots of user behavior, based on … Read the whole story

The Interactive Advertising Bureau (IAB) Technology Lab on Tuesday released updated measurement guidelines for podcasts, requesting comment from interested parties. Read the whole story