RTBlog
The CEOs of both Sizmek and Rocket Fuel respond to wide-ranging questions about the acquisition and what it means for the industry as a whole. Read the whole story
Google has been trying to gauge the number of fraudulent ads that run across the advertising ecosystem and, along with a few media companies, … Read the whole story
Faced with reports of mobile video slowdowns, Verizon acknowledged on Friday that it was testing a new traffic management system. Read the whole story
The U.S. advertising market grew 3.8% in the second quarter of this year -- largely due to an 11% gain in digital media. National … Read the whole story
Eighty-one percent of consumers say they use Facebook on a regular basis, per a new study. Asked about regular use, Google was cited by … Read the whole story
In one study cited by U.K.-based Infectious Media in its new white paper, 33% of marketers say they are troubled by ad fraud, with … Read the whole story
Contact lens retailers National Vision and Arlington Contact Lens have agreed to settle a class-action lawsuit stemming from allegations regarding search ads. Read the whole story
A new eMarketer report projects that this year 2.46 billion people will access social networks at least once a month. That's up 8.2% from … Read the whole story
This announcement concludes the company's Series B funding round that included $15 million raised in February of this year. Read the whole story
Acxiom announced on Monday it will be launching its InfoBase and AbiliTec offerings in Mexico. The expansion enables marketers to reach an additional 78 … Read the whole story
Uploaded on Thursday, a sneak peek of Blac Chyna on MTV's Wild N' Out, which tracked 553K views within 24 hours, helped the music … Read the whole story
