Social media has become one of the main means for disaster victims to ask for help and get news, updates and official instructions. It lets friends and family know they … Read the whole story
RTL Group, an original investor in SpotX, will acquire a 36.4% stake in the video ad-serving platform, bringing its total ownership to 100%. The … Read the whole story
Backtracking on a controversial practice, ride-hailing company Uber will no longer track users' physical whereabouts after they have been dropped off. Read the whole story
BuzzFeed -- which eschewed display ads on its site because they cluttered web pages, mostly annoy readers, and can slow page load times -- … Read the whole story
Pandora has chosen Neustar, the provider of real-time information services, to power a new CRM data onboarding platform. With an active reach of 76 … Read the whole story
Recently, GroupM announced the global rollout of the rigorous viewability standards we pioneered in the U.S. starting in 2014. Unfortunately, some have misinterpreted our … Read the whole story
Media intelligence provider Meltwater has announced its acquisition of Algo, a real-time data analytics platform informed by machine learning. Financial terms of the deal … Read the whole story
The Screen Actors Guild is urging a federal judge to reject IMDb.com's challenge to a new law that requires it to delete the ages … Read the whole story
WordStream analyzed some of the most "super competitive" words running in Google AdWords and found that keywords for the category Business Services include Data … Read the whole story
On Monday (8/28), Victoria's Secret tracked 1.9M digital engagements, jumping from the #15 to the #6 spot of the leaderboard. Driving Monday's 63% uptick … Read the whole story