Mobile Insider
At least on a national level, good news has recently been in short supply. And, from the First Amendment to the Second, folks have more cause for disagreement, with more … Read the whole story
The Senate Intelligence Committee investigating Russian influence of the U.S. elections, government collusion and ongoing Russian "active measures," has invited the Big 3 digital/social … Read the whole story
Interpublic's Magna and IPG Media Lab units today will publish findings of a scientific market trial indicating that interactive video ads shown on tablets, … Read the whole story
Dentsu Aegis Network's 360i Wednesday unveiled a new dedicated unit devoted to developing brand strategies, discovery and "e-commerce optimization" around a single platform's marketing … Read the whole story
Sites with a large proportion of pirated content took in an estimated $111 million in ad revenue in the U.S. last year, including $36 … Read the whole story
Andy Sung is departing R/GA to serve as the first chief digital officer at PureRed as the integrated marketing agency seeks to expand its … Read the whole story
Sports broadcaster ESPN asked appellate judges this week to throw out a lawsuit accusing it of violating a federal video privacy law by allegedly … Read the whole story
The Google Insights Engine Project is an ongoing effort to share more data with publishers and bring machine learning into Google's DoubleClick products. Read the whole story
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In order to level the playing field for Supply Side Platforms (SSPs) with Google's DoubleClick for Publishers, the leading SSP, header bidding opened up … Read the whole story
Spectacles can record 10-second video snippets, which are designed to approximate one's natural field of vision. That's thanks to a 115-degree lens, which records … Read the whole story
Is marketing attribution putting a damper on email spending? A new study from Econsultancy and AdRoll seems to say so. Read the whole story
- COMMENTARY
On Tuesday, MLB announced a partnership with YouTube that names Google's video service a World Series partner. As the presenting sponsor, YouTube TV will … Read the whole story
