Mobile Insider
by Gavin O'Malley, Staff Writer
What do you want first, app developers? The good news, or the bad? The good news is that consumers can't get enough video on their phones, and, as such, there's … Read the whole story
by Laurie Sullivan
Direct mail, local TV and mobile will become the top three revenue drivers in 2018 in the U.S., forecasts BIA Kelsey. The analyst firm … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Google and Amazon are now at war over the "reciprocity" of services and devices sold on each other's platform. Read the whole story
by Alex Weprin
Amazon's Prime Video application has debuted on Apple TV devices. The launch has been a long time coming, with Apple CEO Tim Cook first … Read the whole story
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by Wendy Davis
The advocacy group Electronic Privacy Information Center is urging a federal appellate court to scrap Google's $5.5 million settlement of a class-action complaint alleging … Read the whole story
by Alex Weprin
Beachfront Media, a programmatic mobile video advertising platform, has sold a majority stake to private equity firm Growth Catalyst Partners and PSP Capital, the … Read the whole story
by Alex Weprin
YouTube's top-10 lists for videos and ads were based on total views, comments, shares and likes, making total engagement more of a factor than … Read the whole story
by Wayne Friedman
The service uses technology to create an audio signature it can install on TV programs, and uses Nielsen's national TV panel to provide demographic … Read the whole story
by Wendy Davis
By the middle of last year, only 23% of Firefox users kept Yahoo as the default search engine, Mozilla says. Read the whole story
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by Gavin O'Malley
Amazon won nearly half (49.65%) of the category's click share during October and November this year. In the consumer electronics category, Amazon advertises on … Read the whole story
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by Laurie Sullivan
Bing Ads announced Wednesday the integration of Oracle Data Management Platform (DMP) with Bing Ads Custom Audiences, which the company introduced earlier this year. Read the whole story