"Today it is official: the FCC majority has taken the next step in handing the keys to the internet over to billion-dollar broadband providers," Commissioner Mignon Clyburn said. Read the whole story
Branded video content produced by traditional TV companies actually outpaced the field, with year-over-year engagement growth of 79%, according to research from Sharablee, which … Read the whole story
Efforts to curb fake accounts, Russian bots and hate speech had a significant impact on the follower counts of conservatives and "alt-right" figures like … Read the whole story
An advertiser who sued Google for click fraud failed to address whether he was "personally charged for invalid clicks," a federal judge said this … Read the whole story
"We are focused on selling more players, not generating hardware revenue," says CEO Anthony Wood. He adds that average revenue per user was up … Read the whole story
Pandora's fourth-quarter subscription revenues nearly doubled from a year ago -- from $59.8 million to $97.7 million. Read the whole story
CenturyLink Stream was one of the players in the increasingly crowded OTT "skinny bundle" category, which has telecom companies like Dish and DirecTV and … Read the whole story
Sixty-three percent of users between the ages of 18 and 24 clicked on an ad within the last 30 days, the highest percentage among … Read the whole story
At what point do Facebook and Twitter become more harmful to society than helpful? If you think they can eliminate fake posts, you are … Read the whole story
The advertising industry is quickly approaching a future where household-level sales attribution becomes table stakes for all media campaigns and channels. This future sets … Read the whole story
Publishers are seeing referral traffic come from Google AMP more than any other platform. In fact, during the week of February 8, 2018, publishers … Read the whole story