RTBlog
Ads.txt has reached another critical mass milestone, penetrating more than 50% of the top 5,000 programmatic sites, according to the latest analysis released by Pixalate. In total, that represents more … Read the whole story
LiveRamp on Monday officially announced the extension of its IdentityLink platform into television, allowing marketers to support people-based TV media planning, buying and measurement. Read the whole story
The social network is ending Explore Feed -- a News Feed experiment that separated professional posts from those of users' friends and family. The … Read the whole story
Months before the EU implements the most punitive consumer privacy laws ever established to regulate the advertising, marketing and media industries, WPP Group, the … Read the whole story
Speaking at a conference hosted by Morgan Stanley, Viacom CEO Bob Bakish said the upcoming OTT service will launch with more than 10,000 hours … Read the whole story
iSpot.tv and LiveRamp have entered a partnership that brings digital measurement tools to television media buys, including broadcast, OTT, syndicated, and local television. Read the whole story
"We think there is still a ton of disruption coming to marketing, and 3Q is at the forefront of leading that disruption," 3Q Digital … Read the whole story
Illinois residents who are suing Facebook over its facial recognition technology can proceed with their claims that the company is violating a state privacy … Read the whole story
Apple continues to beef up the executive team overseeing its nascent streaming video efforts. Read the whole story
In a case that could have wide-ranging effects on email privacy, Supreme Court justices are expected to issue a ruling on whether the Stored … Read the whole story
The dreamy four-hour extravaganza will emanate from 46,000-seat Marpac Slumberdome in Carson City, Nev., and livestream on Facebook.com/CollegeHumor. Read the whole story
COMMENTARYComcast is making IoT moves that can impact more than 15 million people at a time, beginning with its announcement in January that it … Read the whole story
- COMMENTARY
On February 26, 1928, the New York Times ran a headline: "March of the Machine Makes Idle Hands." The subhead: "Prevalence of Unemployment with … Read the whole story
Google has rolled out a new snippet search experience providing multiple answers based on the query. The change was announced in late January. Read the whole story
- COMMENTARY
Oath has begun to integrate in-store, point-of-sale retail data into online ad targeting, identifying customers' activities and building out device graphs to understand how … Read the whole story
