PolicyBlog
More than one year after the last presidential election, the Federal Election Commission is inching forward with plans to craft new rules for online political ads. Read the whole story
Around 26 million people watch content through Amazon's Prime Video service, making it one of the largest streaming video services in the world, behind … Read the whole story
A judge's ruling could force news organizations, social media services and web users to change the way they display material, the News Media Alliance … Read the whole story
Liftopia allegedly allowed outside companies to collect data about online visitors for ad targeting purposes, but failed to offer "enhanced" notice explaining online behavioral … Read the whole story
The deal will include use of SpotX's Demand Facilitation services, which counts brands from the world of automotive, consumer packaged goods, entertainment and retail … Read the whole story
Snap just set off another celebrity -- and this time the offense is far more serious than design issues. This past weekend, Snapchat ran … Read the whole story
Consumers' pre-roll completion rates on premium TV network content remain higher than for non-TV publishers, says a new report from Ooyala. Rates on connected … Read the whole story
Many more major brands are pumping big ad dollars into mobile games, pushing Google, Facebook and others into the in-app gaming ad space. Some … Read the whole story
Cable operators lost an estimated 986,411 video subscribers, which Kagan says is more than twice the decline in 2016. Adding in virtual TV providers … Read the whole story
- COMMENTARY
Conde Nast is working to give customers not only the ability to execute marketing campaigns, but also the tools to help them understand and … Read the whole story
- COMMENTARY
I am convinced that the emergence of direct-brand companies will have an enormous and positive impact on TV advertising. Why? Because when these companies … Read the whole story
