Video Insider
100 million people. According to Amazon CEO Jeff Bezos' annual letter to shareholders, that's how many subscribers pay for Amazon Prime, the tech giant's bundled offering of free shipping, exclusive … Read the whole story
Net earnings for Google's parent company Alphabet soared 73% to $9.4 billion in Q1 2018 -- up from $5.4 billion in Q1 2017. The … Read the whole story
"We have seen promising signs, so we are expanding testing to places where people seek out videos, like in search results or on a … Read the whole story
The Interactive Advertising Bureau's Tech Lab has acquired DigiTrust, a nonprofit consortium of programmatic platforms that aims to offer a standardized identifier. DigiTrust describes … Read the whole story
While Facebook users do have some control over what data is shared with advertisers, they can't opt out of the system entirely. Read the whole story
The new tool includes cross-channel measurement, intelligence and activations from social media companies like Facebook and Twitter, TV marketplaces such as MediaOcean and NBCUniversal, … Read the whole story
The Jivox benchmark report shows the importance of following through to integrate campaigns to make each personal and experience relevant. Read the whole story
Set TV offers a $20-a-month online streaming service that allows consumers to access a host of content, including movies currently in the theaters, according … Read the whole story
Native advertising platform Nativo has named Oded Cohen chief technical officer and Woo Kim CFO. Cohen had been vice president-engineering at Digital Generation (now … Read the whole story
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It's unclear whether an algorithm focused on predictions will get advertisers closer to serving perfect search ads. Google certainly wants to get rid of … Read the whole story
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A Tow Center survey found that 11 pubs out of 13 in metro areas have consistently seen a drop in traffic between January 1 … Read the whole story
