Mobile Insider
by Gavin O'Malley, Staff Writer
Alluding to Facebook and its ilk, Snap CEO Evan Spiegel said, "That's why traditional social media feels threatened." Yet while Facebook has plenty of reasons to feel threatened, Snap is … Read the whole story
by Laurie Sullivan
Google's programmatic audio ads are now available to all advertisers using its demand-side DoubleClick Bid Manager platform. Marketers will have global access to ad … Read the whole story
-
by Wendy Davis
"Hovering over a video, clicking text below the video, or providing a full print disclaimer below the ad would all provide more robust transparency … Read the whole story
by Alex Weprin
Murdoch argued that giving consumers the chance to choose whether or not they want advertising makes for more effective ads, while maintaining a stable … Read the whole story
-
by Wendy Davis
Roca Labs says in new court papers that its attempts to prevent bad reviews failed. Read the whole story
-
by Wendy Davis
Commerce Secretary Wilbur Ross is warning that the EU's General Data Protection Regulation "will force big changes in the way US and European companies … Read the whole story
by Wendy Davis
The bill, which passed by a 23-12 vote in the Senate, now moves to the state Assembly, which has until August to act. Read the whole story
by Wayne Friedman
Randall Stephenson was responding to a recent rush of proposed (and completed) deals, which started with his company's effort to buy big content producer … Read the whole story
-
by Alex Weprin
Marketers will be able to combine the identity-driven data of the Tapad Graph with Clinch's personalized video technology to deliver more targeted advertising that … Read the whole story
by Gavin O'Malley
On average, people the world over now spend nearly six hours a day consuming digital media -- about half of which is devoted to … Read the whole story