December 12 - 15, 2018
Monday, June 11, 2018
Today's Sponsor:
RTBlog
New variants of malware scams emerge almost daily, but one detected late last week deserves special attention from digital advertisers and media buyers considering cryptocurrency models. Instead of infecting computers ... Read the whole story
SteelHouse's survey of marketers found that 78% plan to buy ad inventory on connected TV devices and services in the next 12 months. Read the whole story
WPP Chairman Roberto Quarta is pushing for an overhaul that better supports digital advertisers, and plans to merge under-performing agencies into other more productive ... Read the whole story
Samba TV's plan, still in development, is to update its suite of apps and incorporate a "wallet" capable of storing digital tokens. Users could ... Read the whole story
For about a week in late May, the social giant's system automatically suggested that select users should publish their posts publicly. In all, roughly ... Read the whole story
Twitter can't be sued for terminating the account of right-wing activist Charles Johnson, a judge in California has ruled. Read the whole story
Both companies allowed outside parties to collect data about online visitors in order to serve them with targeted ads, but failed to adequately inform ... Read the whole story
A 360-degree video ad campaign has been launched to promote Disney's musical Aladdin on Broadway. The ad, created by Disney and its agency Serino ... Read the whole story
For about a week in late May, Facebook's system automatically suggested that select users should publish their posts publicly. In all, roughly 14 million ... Read the whole story
Among the hires: David Bear, vice president, agency partnerships responsible for managing Kargo's Omnicom relationship in North America. Read the whole story
- COMMENTARY
If advertisers are looking for an advertising alternative other than Google, does that mean they are following consumers to other platforms? Read the whole story
- COMMENTARY
Even as its proposed merger with T-Mobile is under review by federal regulators, Sprint is offering a $15-a-month-per-line unlimited data plan to lure customers ... Read the whole story
UPCOMING EVENTS
Email Insider Summit December 9 - 12, 2018
Stein Eriksen Lodge, Park City, UT
Rules of Engagement: Winning The Attention Wars of 2019
Featuring top industry speakers including:
Adam Reynolds - Sleep Number, Sr. Manager Email/SMS Marketing
Brian Schmidt - Fender Musical Instruments, Director of CRM, Growth & Retention
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