RTBlog
by Joe Mandese
Real-time marketing can be incredibly effective, but it doesn't come without its costs. Turns out, one of them is, well, time. A new report being released today by the CMO … Read the whole story
by Laurie Sullivan
U.S. advertisers spent nearly twice as much on data for back-to-school campaigns last year as those in the UK, investing about 1.8 times more … Read the whole story
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by Wayne Friedman
Video streaming services dramatically increased national TV ad spending for the first six months of 2018 due to highly viewed sports programming such as … Read the whole story
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by Wendy Davis
"Google gave hundreds of third-party developers -- like marketing and data-mining firms -- privileged access to its users' inboxes," a new class-action complaint alleges. Read the whole story
by Gavin O'Malley
Due to slowing smartphone sales, Samsung now estimates that second-quarter earnings grew at the slowest pace in over a year. Read the whole story
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by Alex Weprin
The change, rumored for some time, officially went into effect July 4. Moviepass did not indicate how much peak pricing will cost, saying only … Read the whole story
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by Wendy Davis
A group of 14 locksmiths are asking a federal appellate court to revive a lawsuit accusing Google, Bing and Yahoo of promoting listings by … Read the whole story
by Alex Weprin
In a statement to CNet, a Netflix spokesperson said that usage of the written reviews had declined over time, and that they were not … Read the whole story
by Tanya Gazdik
Teens are paying attention to Walmart's partnership with Feeding America, McDonald's HACER Scholarships and the Ronald McDonald House, and Microsoft's K-12 STEM programs. Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
It appears that when people start using smart speakers, they may use voice assistants more on smartphones. Read the whole story