Mobile Insider
by Gavin O'Malley, Staff Writer
It's no secret that mobile ad fraud is a massive problem. Less clear are the specific channels and brands being impacted, and to what degree. This past week, the ad … Read the whole story
by Alex Weprin
According to The Information, which broke the news, Walmart could launch a streaming video service that undercuts both Amazon and Netflix on price, or … Read the whole story
by Wendy Davis
"Google has been repeatedly caught abusing its dominance," Sen. Richard Blumenthal (D-Conn.) said on Twitter soon after news broke that the EU fined Google … Read the whole story
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by Wendy Davis
The decision, issued by a three-judge panel of the 2nd Circuit Court of Appeals, means that Time, Gannett and other organizations must continue to … Read the whole story
by Alex Weprin
This year's World Cup may not have been the ratings smash on TV that U.S. broadcaster Fox expected (the championship's ratings were down 32% … Read the whole story
by Gavin O'Malley
Emoji-equipped messages are returning an an 81% lift in open rates -- and a 363% lift in revenue, per a new study. Emails with … Read the whole story
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by Alex Weprin
Every ad request made through Telaria's video management platform will be scanned by White Ops, to prevent demand-side platforms from buying fraudulent traffic. Read the whole story
by Wayne Friedman
Nearly 765 million people worldwide will use a subscription over-the-top (OTT) video service at least once per month this year. Read the whole story
by Wayne Friedman
Worldwide shipments of TVs with smart TV software keep growing -- with Android-based functionality grabbing the top share. Read the whole story
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by Steve McClellan
Analytics firm DialogTech has appointed Viji Davis senior vice president marketing. Davis was previously chief marketing officer at Omnicom’s Resolution Media, where she served … Read the whole story
by Sarah Mahoney
Target says its one-day sales event, which it billed as a "no membership required" extravaganza, led to its highest single day of sales and … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
A model that would require mobile handset manufacturers to pay to put the Android OS on their devices could change the entire balance of … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
The smart home race is getting into high gear and no single leader has yet emerged. At the moment, it looks like there are … Read the whole story