Video Insider
by Alex Weprin, Staff Writer
"Our goal is to recreate the magic of yesteryear with the original Brat Pack.' How do we take the stylistic elements of that content, like from 'Ferris Bueller' or 'Risky … Read the whole story
by Joe Mandese
That's the projection released Tuesday morning from eMarketer as part of its revised calculations for U.S. cord-cutters. Cord-cutters will climb to 33 million people … Read the whole story
by Laurie Sullivan
Google's parent company Alphabet reported Q2 revenue on Monday of $32.7 billion vs. the $32.171 billion expected by a Thomson Reuters consensus estimate. Earnings … Read the whole story
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by Wayne Friedman
There was 4% less revenue from TV upfront deals made in summer 2017. TV networks saw stronger near-term ad sales in the scatter market, … Read the whole story
COMMENTARY
by Tanya Gazdik, Staff Writer
This is not a short-lived trend; in fact, it's only the beginning, Sam Mylrea, CEO of PureCars tells "Drive Time." Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
As we move toward meaningful time-in-view metrics, we may need a maximum as well as a minimum metric. Read the whole story
by Joe Mandese
"Since the relaunch just weeks ago, conversions have significantly increased, as have interactions, adds-to-cart, and order checkouts," Jumpshot notes on its digitalconsumer.com site, adding: … Read the whole story
by Wendy Davis
Regulators are now accepting comments from the public about T-Mobile's proposed $26 billion acquisition of Sprint. Read the whole story
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by Wendy Davis
The MPAA is calling for criminal prosecutions against "creators of pirate add-on software," as well as distributors of preloaded devices. Read the whole story
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by Laurie Sullivan
Counterfeit inventory diverted 1% of ad spend for display and 72% of video spend, tests conducted by Guardian US found. The anti-fraud website script … Read the whole story