PolicyBlog
by Wendy Davis, Staff Writer
Facebook recently instituted a fact-checking system aimed at preventing the spread of misinformation on the service. But the company's treatment of a recent Think Progress piece suggests the
initiative is … Read the whole story
by Joe Mandese
For all the discussion surrounding the potential for blockchain to transform advertising and media-buying, relatively few ad execs have actually used it to date … Read the whole story
by Alex Weprin
The TV and video analytics firm Ampere Analysis estimates that in 2017, Disney spent around $12 billion on content, NBCUniversal $11 billion, Netflix $6 … Read the whole story
COMMENTARY
by Charlene Weisler, Op-Ed Contributor
Samuel Huber, founder and CEO, Admix, has been grappling with "the struggles of creating and monetizing content" for many years. Read the whole story
by Joe Mandese
While Nike spent about $4 million on paid TV ads, it generated about $7.6 million in earned media value for the controversial spot. Read the whole story
by P.J. Bednarski
The Ashley Madison version says, "Believe in something. Even if it means sacrificing nothing." Read the whole story
by Gavin O'Malley
Facebook built a machine-learning model that uses assorted engagement signals to identify potentially false photos and video. The coordinated efforts consist of partnerships with … Read the whole story
by Alex Weprin
New data from the business support and software services firm CSG International shows that while pay-TV remains dominant for sports, younger consumers increasingly turn … Read the whole story
by Phyllis Fine
If you head a U.S.-based startup with annual revenue under $1 million, you're eligible to apply for S3 Agency's pro-bono campaign program. Read the whole story
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by Wendy Davis
Web monitoring service TVEyes is asking the Supreme Court to review a decision requiring the company to stop offering video clips from Fox News … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
The series is called "The First," and it deals with the first manned mission to the red planet -- a fictional mission, to be … Read the whole story
by Laurie Sullivan
Google now allows advertisers to add a short video in the Showcase Shopping ad platform for desktop and mobile, building on the product launch … Read the whole story
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by Ray Schultz
The archive for the 1600 Daily newsletter was removed without proper notification of the public, the Web Integrity Project reports. Read the whole story
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by Gavin O'Malley
Per new research, a majority of organizations now believe that social transcends their marketing teams Read the whole story