While the technology is there, and the consumer sentiment appears to be strong, if there is one thing holding back broadcast's shift to OTT it is the business model. Streaming … Read the whole story
Article 13 requires internet companies to check all content uploaded to their platforms for copyright infringement and filter the content people post to ensure … Read the whole story
Facebook stores records of users' "estimated locations," inferred from their IP addresses, as well as data gleaned from data about WiFi connections, a new … Read the whole story
This year, a majority of the ads on the leaderboard were created specifically for the six-second bumper format. On the 2017 list, a majority … Read the whole story
The analyst categorizes the $2 billion forecast as "conservative." The analysis in the research note means that Apple would meet or exceed its goal … Read the whole story
The company is calling the new solution a "significant expansion" of its capabilities, with a combination of addressable targeting, intent-based behavioral targeting and demographic … Read the whole story
Attorneys general in three states say the FCC is entitled to change policies after presidential elections. Read the whole story
The ad campaign's message is how the villains in George R.R. Martin and HBO's series collaborate on Chromebook by working together, building armies and … Read the whole story
In public and in private, Facebook has earned a reputation for clashing with the leaders of companies it acquires. Read the whole story
The U.S. Senate campaign of Beto O'Rourke, who is challenging Republican incumbent Senator Ted Cruz in Texas, is facing a lawsuit for allegedly sending … Read the whole story
Google has expanded the ability to book or schedule appointments for some businesses through Reserve with Google, a service that allows users to book … Read the whole story
Turner Ignite Studios will be built as "social-first" and "client-first" and will work closely with the company's branded content sellers and Turner networks. Read the whole story
While marketers are just starting to understand Generation Z (born between 1996 and 2009), we need to prepare for Generation Alpha, those born after … Read the whole story
At 'Alta,' Blaise Zerega has been tapped as the publication's new managing editor. 'Digital Trends' welcomes Ben Hermel to the company as creative director. Read the whole story