Mobile Insider
by Gavin O'Malley, Staff Writer
Marketers will need to become more data-savvy and threat-savvy to maintain a competitive edge. Read the whole story
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by Wendy Davis
The Federal Trade Commission should ask Congress to pass national privacy legislation that will override state laws, including a new California measure, the Association … Read the whole story
by Gavin O'Malley
In the wake of yet another damning report in 'The New York Times,' Facebook is struggling to defend its exploitation of user data. Read the whole story
by Wendy Davis
Facebook's "lax oversight" allowed President Trump's former data consultancy Cambridge Analytica to collect information about tens of millions of the social networking service's users, … Read the whole story
by Alex Weprin
Lesser outlined the top priorities for Xandr with a continued focus on video advertising, and hinted at AT&T's larger plans in the video space. Read the whole story
by Wendy Davis
Google dupes parents by offering apps that violate children's privacy in the Play Store's "Designed for Family" section, a coalition of watchdogs alleges in … Read the whole story
by Alex Weprin
Popdog is launching with $9 million led by Maker's Fund, joined by Korea Investment Partners. Popdog has also acquired three companies, meant to assist … Read the whole story
by Wayne Friedman
OTT enabled-platform device use grew 45% in the third quarter versus the same period the year before to comprise a leading 41% share. Read the whole story
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by Laurie Sullivan
As Google continues its attempts to keep Play Store ratings free from fake reviews, the company has set up processes to keep content truthful. Read the whole story
by Alex Weprin
Users of Discovery's suite of apps will be served campaigns dynamically purchased through SpotX, as well as ads sold directly. Read the whole story
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by Laurie Sullivan
Performance marketing agency Merkle on Wednesday launched an automated bidding platform for Amazon Sponsored Brand Ads. The API integrates with Amazon, allowing advertisers to … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Two years after Google began working on its mobile-first indexing strategy, it announced Wednesday that more than half of pages served globally in search … Read the whole story
COMMENTARY
by Greg Sobiech, Op-Ed Contributor
Don't let a focus on opportunity for the new year blind you to the benefits of cutting what didn't work in 2018. Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Amazon's Echo line of smart speakers has been on a tear, though its market lead may be starting to take a slight dip. Although … Read the whole story