Publishers Daily
by Melynda Fuller
The number of marketing startups focused on blockchain-based solutions has grown from 22 in Q3 of 2017 to 290 today. Read the whole story
-
by Alex Weprin
The company is rethinking its windowing and syndication strategy for CBS All Access originals. Read the whole story
-
by Laurie Sullivan
NYIAX, a firm that supports software to facilitate the sale and trade of digital ad space as guaranteed contracts through blockchain tech, will bring … Read the whole story
-
by Alex Weprin
Westwood One's podcast creative test found podcast ads were more effective than both TV and online video in call-to-action metrics. Read the whole story
-
by Laurie Sullivan
Criteo's investments this year will focus on providing self-service tools for its platform that allow advertisers to take control of strategies. Read the whole story
-
by Wendy Davis
"Civil rights protections have existed in brick-and-mortar commerce for decades. It is time to ensure they apply to the internet economy as well," watchdogs … Read the whole story
-
by Wendy Davis
The ad industry has argued against including a question about citizenship in the Census. Read the whole story
-
by Laurie Sullivan
The U.S. Asian household earns an estimated $116,319 annually -- about 36% more than other U.S. households and 22% more than white households. Read the whole story
-
by Gavin O'Malley
That represents a big chunk of the $400 to $500 million that the Swedish streaming giant said it plans to spend on podcasting companies … Read the whole story
-
by Laurie Sullivan
Imagine Apple making more from Google Search than it does from its music business. One analyst suggests Apple has become too dependent on Google. Read the whole story