Why does Amazon need to bolt an ad server onto its tech stack? One reason might be video. While Amazon's Prime Video OTT service is an also-ran to Netflix, it's … Read the whole story
IMDb Freedive changed to IMDb TV and its available titles now include Academy Award winners. Read the whole story
The ad industry believes the new standard will have the greatest positive effect on online and over-the-top video, and the most negative impact on … Read the whole story
Third Point Management argues Sony should focus on gaming, music and film businesses. Read the whole story
"Far from promoting transparency and improved decision-making, therefore, the rule would instead force pharmaceutical companies to mislead tens of millions of Americans about the … Read the whole story
The two companies said the project, announced at Cannes, is designed to help brands better engage with consumers across all audio platforms: broadcast radio, … Read the whole story
Directors announced in lead-up to Jeffrey Katzenberg's Quibi presentation at this week's Cannes Lions festival. Read the whole story
NBC News, MSNBC, and Noticias Telemundo are supporting a selected group of emerging journalists and will broadcas their Instagram IGTV accounts to a larger … Read the whole story