Big Data is playing a big role in the government's war on illegal immigrants. Palantir, a real-time data analytics firm that is sometimes compared with Cambridge Analytica, has been working … Read the whole story
Amazon continues to be improving the most in terms of perceived aggregated ROI among advertisers using major digital media platforms, according to the latest … Read the whole story
Big opportunities exist for brands to build loyalty during Amazon Prime Day, but one major challenge is the rate of returns from purchases. Read the whole story
TV remains the dominant medium for generating brand awareness for both D2C brands, as well as conventional "incumbent" brands, according to an in depth … Read the whole story
Google Home smart speakers can transmit people's conversations back to the company even when they don't intend to interact with the devices, Google admitted … Read the whole story
In a series of tweets, Trump said he was "not a fan of bitcoin and other cryptocurrencies," generally. These digital assets are "not money," … Read the whole story
With Shoelace, users can browse a set of handpicked activities or add their own to Google recommendations and Maps -- not just any map, … Read the whole story
A federal appellate court in New York this week may have handed the ACLU new ammunition in its First Amendment battle with Kentucky Governor … Read the whole story
The Federal Trade Commission has reportedly voted to fine Facebook approximately $5 billion for running afoul of its consumer-privacy rules. Read the whole story
Thousands of apps in the U.S. Google Play Store still bypass permissions to collect user data, according to findings from a recent study that … Read the whole story
Use of digital, mobile is growing -- particularly among younger cohorts -- of course. But print volumes still dwarf digital, even though the number … Read the whole story