Video Insider
Billboards in four major markets encourage viewers to "cheat" on paid Netflix and Hulu with Tubi's "totally free premium content." Read the whole story
U.S. digital ad revenue reached $28.4 billion in Q1 2019 -- up 18% compared with Q1 2018, according to the IAB Internet Advertising Revenue … Read the whole story
The analysis of trends and behavior will help marketers plan back-to-school targeting strategies, optimize campaigns, and gain deeper insight into the shopping audience across … Read the whole story
The settlement "in principle" addresses allegations that AT&T duped millions of customers by promising unlimited data but throttling them after they hit a monthly … Read the whole story
- COMMENTARY
The Media Rating Council's proposed Cross-Media Audience Measurement Standards, especially its plan to implement "duration weighting" in 2021, has produced confusion and concern. George … Read the whole story
"This case must remain in a public forum," argued the plaintiffs' counsel, objecting to T-Mobile's motion to move the suit to arbitration. Read the whole story
Move appears to be mostly part of Facebook, Inc.'s efforts to demonstrate more transparency to lawmakers around the world. Read the whole story
Most firms plan to spend more on personalization despite numerous challenges, Ascend2 reports. Read the whole story
Social platform TikTok has appointed Omnicom's PHD as its new media agency after a review. Read the whole story
- COMMENTARY
Latinx millennials are spending 34% of their streaming time on Netflix -- more than any other millennial group -- according to a recent report. Read the whole story
