Social Media Insider
by Gavin O'Malley, Staff Writer
For one, several key financial services partners like Visa, Mastercard, PayPal Holding are now on the fence about formally signing onto Libra. Read the whole story
by Karlene Lukovitz
That's up 130% from the 33% of these households that had multiple OTT subscriptions in 2014, per Parks Associates research. Read the whole story
by Karlene Lukovitz
About 75% of Netflix subscribers don't plan to subscribe to either Disney+ or Apple TV+, a Piper Jaffray poll finds. Meanwhile, a poll of … Read the whole story
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by Wayne Friedman
Marketers using "nontraditional" video ad formats on OTT platforms look to double their ad spend this year to $35 million, according to advanced advertising … Read the whole story
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by Laurie Sullivan
The technology aims to reduce publisher viewability obstacles by 66% for display ad-load times. Read the whole story
by Wendy Davis
Appellate judges in the U.K said Wednesday that iPhone users can sue Google over privacy violations, without proving "pecuniary loss or distress." Read the whole story
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by Laurie Sullivan
Digital audio advertising company DAX announced a long-term exclusive sales partnership with Urban One, one of the largest distributors of urban content in the … Read the whole story
by Gavin O'Malley
A majority of Americans (55%) say the role social-media companies play in delivering the news on their platforms results in a worse mix of … Read the whole story
by Wendy Davis
Amazon isn't entitled to compel arbitration of a privacy lawsuit centered on allegations that the company collects children's voiceprints, counsel for children and their … Read the whole story
by Wendy Davis
A new privacy law in Nevada, which requires website operators to allow consumers to opt out of the sale of some personally identifiable data, … Read the whole story
by Wayne Friedman
A Deloitte study says younger TV viewers actually have a higher tolerance for advertising -- especially in streaming services. Read the whole story
by Wayne Friedman
To give local TV advertisers more stable viewership, consumer data and reliability, Nielsen is expanding its panel of portable people meters and return-path data … Read the whole story
COMMENTARY
by Jose Villa, Columnist
The Hispanic streaming video audience has not been consistently, strategically or significantly targeted. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Many firms rely on staff to monitor their reputation, not digital tools, Clutch reports. Read the whole story