Atlanta-based premium video-targeting platform Inform, acquired by a digital media holding company in June, charges that Google effectively put it out of business. Read the whole story

A privacy bill introduced Tuesday by four Democrats on the Senate Commerce Committee would give consumers new rights to control how their data is … Read the whole story

A standardized identifier can improve people's online experiences by limiting the number of times they are served the same ad, and cutting down on … Read the whole story

Sources tell CNBC that Facebook bid several times for Fitbit before Google won out, and agreed to pay just over $2 billion for the … Read the whole story

Brand intelligence company Survata measured consumer perceptions of traditional brands vs. their direct-to-consumer rivals, finding that consumers place much more loyalty, trust and value … Read the whole story

If you thought Big Data was big, just wait for the volume of data processing that will be created by the Internet of Things. … Read the whole story

When it comes to funding original programming, pure-play digital platforms don't yet rival a conventional TV producer and distributor like the BBC, but they're … Read the whole story

Although Hulu's recent advertising results seem to be accelerating, Bernstein Research is concerned about declines in subscriber average monthly pricing. Read the whole story

Cable TV news networks posted general overall viewership gains in November, as impeachment hearings and other news programming heightened viewers' interest. Read the whole story

In study, 41% cited authenticity/transparency as their most important value for brand selection. That was nearly twice as high as sustainability, at 21%. Read the whole story