Mobile Insider
Fewer than 60% of consumers plan to buy a new smartphone in the next two years, according to report. Read the whole story
Facebook's prized platform is positioning the change as a means of preventing underage consumers from using its service, as well as helping keep younger … Read the whole story
NBC scored 9.08 million average total prime-time viewers, while Fox is the only major broadcast TV network to see an increase among key prime-time … Read the whole story
New Dentsu, NTT Docomo joint venture Live Board, with a marketplace powered by market-tailored Hivestack ad-server tech, is enabling impression-based DOOH buys at scale … Read the whole story
"The FTC cannot base substantive policy decisions on the current dearth of details about how the information ecosystem functions," the Campaign for a Commercial-Free … Read the whole story
Pandora's campaign spans tv, out-of-home, digital and experiential events like a live-streamed Halsey concert aimed at transforming Times Square into a massive silent disco. Read the whole story
Facebook is asking the Supreme Court to intervene in a class-action lawsuit brought by Illinois residents who say the platform's photo-tagging feature violates their … Read the whole story
The more automation, the less brands understand the reasons behind bidding decisions. "This is where Google's black box gets darker," said Matthew Mierzejewski, SVP … Read the whole story
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For many, pooling NFL TV negotiations plays at the fringes of a monopoly, further complicated by an explosion of new digital TV platforms. Now, … Read the whole story
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Email is rated as effective by less than half of marketers surveyed, but digital strategies work well overall, Ascend2 reports. Read the whole story
- COMMENTARY
If they can prove they stick to GDPR, they will be fine. If not, there could be massive fines in the post. Read the whole story
What a difference five years makes, at least in terms of how Americans "read" their favorite magazine brands. An in-depth study released today by … Read the whole story
- COMMENTARY
It's time to revisit the former FCC chairman Newton Minow's warning that tv networks had all but abandoned programming in the public interest due … Read the whole story
- COMMENTARY
A widely used AI algorithm has steered black patients away from higher-quality care. Read the whole story
