The removal of Roku-owned Dataxu from Amazon Fire TV's third-party DSP programmatic buying service means only The Trade Desk and Amazon's own DSP have access to Fire TV's inventory. Read the whole story
California shouldn't enforce the state's sweeping new privacy law until January of 2022, the U.S. Chamber of Commerce urges. Read the whole story
The company ditched that position in May 2017, rethinking it for the now-retired title of chief growth officer. Read the whole story
Jeff Shell will report to Burke, who will serve as NBCU chairman until his retirement in August, after NBCU's coverage of the summer Olympics … Read the whole story
In September, Netflix posted its biggest percentage increase in Asia-Pacific subscribers -- up 53% -- with the Europe/Middle East/Africa region at a 40% gain. Read the whole story
Despite being a year of corporate transition, GroupM bettered the media billings growth rate of the Big 6 agency holding company media units, and … Read the whole story
If flagged, Facebook's popular platform will give users the chance to reconsider their choices before posting. Anti-bullying has been a major focus for Adam … Read the whole story
Some analysts believe the ad-supported streaming model could boost high-production/scripted TV programming. Read the whole story
Consumers who are at a loss for words to describe an item will now have options. Read the whole story
The influential Washington Legal Foundation is urging the Supreme Court to intervene in a lawsuit accusing Facebook of violating an Illinois privacy law. Read the whole story
The arrangement excludes personally identifiable information, the company says. Read the whole story
That's according to a new study from Wunderman Thompson Data, which found that 58% of consumers are very concerned about the privacy and security … Read the whole story
For one, advertisers have overgeneralized an emphasis on Spanish-only. Read the whole story
We are going to see campaigns that are extensions of bigger ones that were launched in 2018 and 2019. Read the whole story
The move will make it much easier for Subway and its franchisees to manage and update content related to more than 30,000 restaurants. Read the whole story