Apple will expect developers to clearly display consent language in the user interface of their apps if they want to reach consumers via push notification. Read the whole story
The iconic publishing house is "not a core asset" for the newly combined company, as it's "not video-based," said Bob Bakish, CEO of ViacomCBS. Read the whole story
Comcast FreeWheel's "NowFront" upfront event had been scheduled for March 12 in New York. A FreeWheel representative said it hopes to reschedule the event. Read the whole story
Twitter is testing an option that will turn tweets into digital dust after 24 hours. "Fleets" cannot be liked or retweeted. Read the whole story
The decision follows news that a contractor who had been in one of the offices was diagnosed with COVID-19. Read the whole story
"Internet-based retailers... have a particular responsibility to guard against price gouging in current circumstances," notes Sen. Ed Markey. Read the whole story
Local political advertising is poised to pull in higher record levels than previously estimated -- up 8% to $7.1 billion in 2020, according to … Read the whole story
A new feature allows brands to run personalized campaigns based on offline purchases, giving consumers a shopping experience that reflects their activity in stores … Read the whole story
People willing to share data with brands increasingly want to know the value they receive outweighs the risk of the data being compromised -- … Read the whole story
The newly named BETC Fullsix combines digital agencies ekino, MFG Labs, BETC Digital and Fullsix, and a pitch that these shops have complementary services … Read the whole story
In this week's report, I examine how the spread between young and old viewers is growing, though overall viewing remains stable. Read the whole story
Somewhat helpful in keeping streamers' churn low is the ease of cancellation and return. A simple click on a service's app/platform does the trick. Read the whole story
A federal judge has thrown out Democratic presidential candidate Tulsi Gabbard's free-speech lawsuit against Google over a brief suspension of her ad account. Read the whole story
The assumption that college-educated Hispanics or younger Hispanics prefer the term "Latinx" is not supported by recent study. Read the whole story