NBCU said it would be cutting back on some ad inventory. Media usage/viewing data across many industry networks and platforms and on its own … Read the whole story

Three-quarters of ad execs plan to cut the remainder of their 2020 ad spending by 5% or more due specifically to the impact of … Read the whole story

The two, who denied the charges through their attorneys, are alleged to have made payments to officials of South America's soccer governing body to … Read the whole story

Comscore is launching a faster local TV ratings service with a turnaround of 48 hours. Previously, it took two weeks for TV stations to … Read the whole story

Fox's "malicious misrepresentation and false information deprived the public of information necessary to prevent and mitigate transmission of the virus," the Washington League for … Read the whole story

The pandemic, restructuring the ad industry in ways many could not have anticipated, is changing the role of resources advertisers use to produce ads. Read the whole story

There's interest-free financing for 84 months, and gas has dropped to under $1 per gallon, but there's very little reason to drive anywhere. Read the whole story

"Each day that passes presents a new report of a previously undisclosed problem with Zoom," the Electronic Privacy Information Center says in a letter … Read the whole story

The cost-per-click on Facebook fell for consumer brands by 31% from February to March, as the COVID-19 outbreak magnified declines typically seen in the … Read the whole story

"The entire customer journey is changing" as new search terms and strategies emerge, yet SEO principles remain the same, says BrightEdge CEO Jim Yu. Read the whole story

The cable operator says the pandemic accelerated implementation of a wage hike already under discussion. Read the whole story

New research from Rakuten Advertising on D2C shoppers finds some surprising category and demographic shifts. Read the whole story