After weeks of increasing consumer awareness of brands playing a role in addressing the pandemic, American awareness of COVID-19-related marketing may have peaked, according … Read the whole story

Universal said the movie, released Easter weekend via VOD, generated about 10 times more than the next-largest traditional premium home video release to date. … Read the whole story

The national TV ad marketplace is experiencing immediate declines, and the first, second and third quarters have been most impacted, according to UBS estimates. Read the whole story

Spearheaded by Whitman and Hollywood mogul Jeffrey Katzenberg, Quibi was designed to offer "quick bites" of video during consumers' "in-between moments." Read the whole story

Peacock, which rolls out this week, will be part of NBCU's One Platform media planning/buying service -- which allows marketers to transact in a … Read the whole story

The sentiment for Q2 and Q3 ad spending has deteriorated significantly over the past couple of weeks as the longer-term reality of the pandemic … Read the whole story

In the period prior to the impact of the pandemic on the U.S. ad marketplace, advertiser sentiment about TV's relative value was already eroding, … Read the whole story

A California resident has sued Facebook and LinkedIn for allegedly violating Zoom users' privacy by harvesting data about them. Read the whole story

Due to social distancing, one in four movie fans have also subscribed, or plan to subscribe, to at least one additional new service due … Read the whole story

Of the 2.8 million online pages containing COVID-19 related keywords across GumGum's publisher network, 62% were considered brand safe. Read the whole story

"March Madness" 2019 viewers increased news viewing by 32.3%, a larger gain than among the total population of U.S. viewers at 30.6%, according to … Read the whole story

"The statute violates the First Amendment," four lobbying groups tell a federal judge in Maine. "It excessively burdens ISPs' beneficial, pro-consumer speech about a … Read the whole story

Video Builder, announced Tuesday, aims to help small businesses and those with few resources make short videos to keep customers informed about new operating … Read the whole story

Former Speaker of the House Tip O'Neill was famously quoted as saying, "All politics is local." While all news is not local, it is … Read the whole story